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Modern Canvas Home Wall Decor Art Painting Picture Print Framed World Map 79"

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Jacquelyn DeJesu Center was frustrated—the run-of-the-mill shower cap she had didn’t work functionally or aesthetically, so she began hunting for a replacement. Problem was, when she turned to Google, all searches ended with bad design, bad shape and cheap plastic. 

Unable to find a well-crafted alternative, she spent the next year creating her own. She didn’t take on any investors, and she didn’t have any family members bankrolling the project—she just had a well-designed concept. And as a testament to that fact, upon the launch of Shhhowercap, her first run sold out in weeks.

These days you can find the output of the all-female-led company everywhere from major retailers to the MoMA Design Store—and today Shhhowercap is our Brand of the Day for its latest initiative: The Care Package. For anyone who buys a Shhhowercap this Mother’s Day, the company is donating one to a frontline worker in a Labor and Delivery ward. 

A well-designed idea for a perpetually well-designed brand. 

 

 

 

 

 

 

 

Images: Shhhowercap

The post Brand of the Day: Shhhowercap + The Care Package appeared first on Print Magazine.