I think of a creative practice as a combination of an approach (a design philosophy) and a series of techniques (craft skills); a good tool facilitates a technique, which in turn supports an approach.
When it comes to increasing sales for your ecommerce store, there are 3 levers you can pull: You can increase your average order value; You can increase the amount of traffic to your site; You can increase your conversion rate.
Contentful; Webster’s Dictionary defines “contentful” as… not found. Clearly someone made up this word, but that is not necessarily a bad thing.
The world of user experience metrics is moving quickly, so new terminology is needed.
Most of the information we consume happens through reading, so it makes a lot of sense to pay attention to the words when designing. There are many aspects to typography, but one of the things that helped improve the quality of my design was letter-spacing.
We are gathered here today….
Today I write in memory of Adobe Flash (née Macromedia), something that a bunch of people are actually too young to remember. I write this with love, longing, and a palpable sense of relief that it’s all over.